About KENDA
KENDA is one of the world’s leading tyre manufacturers with a wide product range.
STARCO joined the KENDA Group in October 2017 with the aim of strengthening and growing both companies.
- KENDA was founded in Taiwan in 1962 and is family owned
- More than 12,000 employees globally
- More than 10 tyre factories, 6 wheel factories worldwide as well as a global network of operations and distribution centres
- KENDA’s main markets are Asia, the USA and Europe


KENDA 60th anniversary
KENDA has been trusted for 60 years and their ongoing focus on people, innovation and technology will continue to roll forward the next 60.

Automotive
Premium performance at a Value Price – KENDA’s diverse automotive line includes PCR tyres, Ultra-High Performance tyres, SUV and Light Truck tyres.

Trailer
Maximized durability – KENDA manufactures a full line of bias and radial trailer tyres to carry a heavy load for RV, Marine, Utility and Livestock trailer markets.

Bicycle
Reliability and performance – Bicycle tyres are a pillar that KENDA stands upon. Cyclists of every skill and level trust KENDA; from daily commuters to world champions.

Lawn and Garden
One preferred tyre: KENDA – Industry standard for golf carts, as well as the preferred choice for many OE manufacturers in the world.

Powersport
Focus on durability – KENDA’s Powersports division carries a full line of tyres for multiple product lines such as Motorcycles, Dirt bikes, ATVs, SXS and Scooters.

Wheelchair
High quality and technically advanced pneumatic tyres – for manual and power wheelchairs for everyday use, outdoor use and high performance sports.
