Highly competitive, responsive and flexible steel wheel manufacturing, and agile plastic wheel & polyurethane tyre manufacturing – accompanied with a unique fitting setup.

Our unique insight into the use of applications combined with our knowledge of tyre and wheel performance gives our customers a strong development partner.

Worker at STARCO Central Warehouse in Winsen

A robust distribution network
providing high quality supply,
and excellent service.

High quality standard or bespoke wheel solutions for optimum application performance – and various value adding services.

Clever wheel and tyre solutions

We have been a pioneering force in the wheel and tyre industry for more than 55 years. Today, 550 STARCOnians make up a great team bound by a passion to develop, manufacture and deliver clever wheel solutions. Our specialty is low and high volume standard and bespoke complete wheels for a wide range of applications – from the smallest wheelbarrow or trailer, to large agricultural or industrial machines and implements.

Being headquartered in Denmark and having factories in the UK, Croatia and China, as well as eight sales and distribution locations across Europe, we offer a widespread distribution network to our customers – primary original equipment manufacturers or national distributors.

STARCO is a part of the Kenda Group that is one of the world’s leading tire and tube manufacturers with factories all over the world and 10,000 employees globally.

We develop, manufacture and deliver wheel and tyre solutions to manufacturers of various applications.
Click to learn more about our customer segments:


Light Transportation	Industrial Vehicles	Utility & Ground Care Vehicles	Tractors	Agricultural Implements	Trailer & Caravan	Specialised vehicles

STARCO in brief

55 years of experience
> 550 passionate people - many with seniority of over 15 years in the business
3 manufacturing sites in Croatia, China and Great Britain
8 sales and distribution locations across Europe and headquartered in Denmark
2.5 million wheels manufactured per year
95% of the wheels we sell we manufacture ourselves
110 million EUR turnover in 2016
a Kenda company, learn more at kendatire.com

Learn more about our company

Latest news

28.01.2019

STARCO launches Kenda trailer tyre range

The new Kenda tyres are the third generation of the well-performing and proven STARCO KargoTrail and MasterTrail tyres. Hence, Kenda becomes STARCO’s key supplier of trailer tyres in the European market.

23.01.2019

Meet STARCO at SIMA 2019

From 24 to 28 February, STARCO will join Europe’s largest agricultural fair in Paris, France. STARCO displays in-house designed, developed and manufactured wheel solutions for the agricultural industry and shares information regarding the unique, flexible manufacturing set-up.

21.12.2018

STARCO to expand Polish facilities

STARCO’s turnover in Poland increased more than 40% from 2016 to 2018. Despite a 30% growth in assemblies during 2018, there is a lack of capacity to meet the growing demand from Polish OEM customers. Therefore, STARCO will invest in expanding the Polish facilities with new warehouse buildings.

12.11.2018

Simplifying the complexity of REACH

Do Tetrachloroethane, Hydrogen hexafluoroarsenate and Aminobiphenyl xenylamine mean something to you? These and many more are substances restricted under the REACH legislation. Mix hard-core chemistry with complex legislation and you get REACH. So, if you want to know what REACH is and learn how STARCO works with it, keep reading.

Recommended downloads

Wheel Production

Read about our production facilities and capabilities.

STARCO HS Flotation

A premium wheel and tyre solution perfect for agricultural implements that work hard in the field and roll fast on the road.

STARCO HT Pro

A high-quality complete wheel concept for hay tedders allowing for better performance, easier maintenance and improved reliability in the field.

STARCO Flex Pro

Recommended on more smooth surface, but still workable on soft and semi-uneven sites.

See all downloads

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