Clever wheel and tyre solutions


We have been a pioneering force in the wheel and tyre industry for more than 55 years. Today, 550 STARCOnians make up a great team bound by a passion to develop, manufacture and deliver clever wheel solutions. Our specialty is low and high volume standard and bespoke complete wheels for a wide range of applications – from the smallest wheelbarrow or trailer, to large agricultural or industrial machines and implements.

Being headquartered in Denmark and having factories in the UK, Croatia, Sri Lanka and China, as well as eight sales and distribution locations across Europe, we offer a widespread distribution network to our customers  – primary original equipment manufacturers or national distributors.

STARCO is a part of the Kenda Group that is one of the world’s leading tire and tube manufacturers with factories all over the world and 11,000 employees globally.


We develop, manufacture and deliver wheel and tyre solutions to manufacturers of various applications.
Click to learn more about our customer segments:

Light Transportation

Industrial Vehicles

Utility & Ground Care Vehicles


Agricultural Implements

Trailer & Caravan

Specialised vehicles

  • 55 years of experience
  • > 550 passionate people - many with seniority of over 15 years in the business
  • manufacturing sites in Croatia, China, Great Britain and Sri Lanka
  • 8 sales and distribution locations across Europe and headquartered in Denmark
  • 2.5 million wheels manufactured per year - stacked, this is the equivalent of 15 Mount Everests
  • 95% of the wheels we sell we manufacture ourselves
  • 110 million EUR turnover in 2016

Latest news


Meet us at the UK’s biggest caravan show 20-25th February 2018

With 20 years’ of experience in supplying the caravan market, it is time for the industry’s best kept secret to join its first camping and caravanning fair. STARCO is there to display its premium and standard wheel and tyre solutions for caravans and ‘talk wheels’ with both the caravan manufacturers and end-users. They want to learn from both ends of the market what features of a wheel and tyre are important to the consumer.

Complete solutions and optimum compatibility is the new black (and round)

One and a half years have gone by since STARCO started to serve more than 70 new trailer-customers as a part of a larger business deal with Bohnenkamp. Most customers have, during the transition, changed to STARCO’s product portfolio of complete wheel solutions. One of the customers is German trailer producer wm meyer, which recently committed to the next period with STARCO as sole supplier.

Recommended downloads

STARCO Wheel Production

Read about our production facilities and capabilities.

STARCO HS Flotation

A premium wheel and tyre solution perfect for agricultural implements that work hard in the field and roll fast on the road.


A high-quality complete wheel concept for hay tedders allowing for better performance, easier maintenance and improved reliability in the field.


Recommended on more smooth surface, but still workable on soft and semi-uneven sites.

Top videos

  • Clever wheel & tyre solutions for agricultural implements

    Learn more about what customers can expect from STARCO when it comes to wheel and tyre solutions for agricultural implements.

  • STARCO MasterTrail, Second Generation

    Watch the STARCO MasterTrail and the STARCO Alloy wheel, fitted on a Caravan.
  • Pressed wheel production

    STARCO pressed wheel production at our plant in Croatia.

  • Spun wheel production

    This video presents the spun wheel production at STARCO.
  • STARCO FLT manufacturing in Sri Lanka

    Get a brief introduction to STARCO’s flexible Sri Lankan factory excelling in low to medium volume production of high quality solid tyres including a brief overview of STARCO solid tyre product range from 4-20”.
  • Clever wheel & tyre solutions for trailer and caravans

    Learn more about what customers can expect from STARCO when it comes to wheel and tyre solutions for trailers and caravans.

  • Small wheel assembly

    Small wheel and high speed assembly in STARCO Central warehouses.

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